Web 2.0

July 07, 2009

Why-Market-Your-Online-Business-With-Audio

Why-Market-Your-Online-Business-With-Audio: "Let’s face it, keeping your marketing mix fresh can be a real challenge. If you've covered the usual suspects try marketing with audio. This type of marketing enables you to personally connect to your audience. When you provide an audio on your file, you give visitors the opportunity to hear your voice and connect with you for a few seconds..."

(Via Site Reference - Webmaster Articles.)

July 03, 2009

Public-Relations-Using-Web-2-0

Public-Relations-Using-Web-2-0: "Businesses can use Web 2.0 tools to not only generate a buzz in their market, but to also develop public relations campaigns that build perpetual momentum. By taking advantage of social media sites, wikis, communities, and other collaborative environments, companies can further propel their PR efforts. Online public relations must now focus upon engaging those within a community rather than merely speaking to them."

(Via Site Reference - Webmaster Articles.)

June 27, 2009

5-Ways-Non-Profits-Can-Powerfully-Use-Facebook-Twitter-and-Social-Media

5-Ways-Non-Profits-Can-Powerfully-Use-Facebook-Twitter-and-Social-Media: "There's a bit of a chicken-or-the-egg situation with social media these days. Many people don't want to dive in until they see proof it can work for their organization, but they need to dive in before they can see that proof. To make it as easy as it can be, this article reveals five easy ways for non-profits (and for-profits, too!) to confidently jump on the social media bandwagon."

(Via Site Reference - Webmaster Articles.)

June 13, 2009

Planning-A-Web-Design-Strategy-To-Include-Search-Engine-Marketing-SEM-g

Planning-A-Web-Design-Strategy-To-Include-Search-Engine-Marketing-SEM-g: "The phrase 'web design strategy' means a range of different things to different people, and involves more than merely 'design' decisions. The term seems to imply that the issue is about color, page layout and the use of Flash animations. Yes, these factors are part of the big picture, but the 'bigger picture is about..."

June 09, 2009

BBC NEWS | Technology | Twitter hype punctured by study

A technology in evolution I think:

BBC NEWS | Technology | Twitter hype punctured by study: "Micro-blogging service Twitter remains the preserve of a few, despite the hype surrounding it, according to research."

May 27, 2009

NSW Police now officially on Twitter

NSW Police now officially on Twitter: "Encouraged by the success of a imposter claiming to be the NSW Police on Twitter, the NSW Police have now taken over the account and are using it to constructively communicate information to the public.

Reported in the Sydney Morning Herald, Twitter con gives police tweet idea, the NSW Police Twitter account is being used for awareness raising, to issue warning notifications and appeal for public assistance.

May 19, 2009

What-Is-Podcasting-And-How-Can-Podcasting-Boost-Your-Business

What-Is-Podcasting-And-How-Can-Podcasting-Boost-Your-Business: "If you want to make a name for yourself in the internet marketing or affiliate marketing world (or any other industry), then running a weekly podcasting session and encouraging people to join in are effective ways to do that."

May 07, 2009

Using Twitter for business information and advice

Using Twitter for business information and advice: "Twitter is handy for businesses looking to leverage social networking for promotion, but it's also a handy support tool for businesses that need help.

"

May 01, 2009

Brand-Building-Is-A-Journey

Brand-Building-Is-A-Journey: "Brand building is indeed a journey. Branding is all about how your product is perceived by customers & potential customers. Brand marketers manipulate brand awareness by associating traits they want consumers to associate with the brand."

April 29, 2009

Q&A: Twitter’s retention rates: will Twitter be pervasive or a niche app? - Trends in the Living Networks

Q&A: Twitter’s retention rates: will Twitter be pervasive or a niche app? - Trends in the Living Networks: " Nielsen research just out that shows that Twitter’s second-month retention rates for new users are 40%, compared to retention rates of 50-60% for Facebook and MySpace when they were at a similar stage in their growth."

July 2009

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